SEO Dashboard

BigIslandBestActivities.com • Last updated: Loading...

Sessions

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-- vs prev 7d

Conversions

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Book: -- | Contact: -- | Guide: --

Avg Position

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-- vs prev 7d

Top-3 Keywords

--

Ranking in positions 1-3

Avg Mobile PSI

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PageSpeed Insights score

Keyword Rank & Visibility

Target keywords tracked weekly for rank position and search visibility

Keyword Rank Δ vs Prev Impressions CTR Target URL Last Checked Notes
Big Island activities -- -- -- --% /home -- Primary brand keyword
Things to do on Big Island -- -- -- --% /home -- High volume commercial
Manta ray snorkel Kona -- -- -- --% /night-manta-ray-snorkel -- Top converting activity
Hawaii hidden gems -- -- -- --% /local-tips-hidden-gems-big-island -- Content marketing target
Big Island waterfalls -- -- -- --% /waterfall-adventures -- Activity category page
Kona snorkeling tours -- -- -- --% /day-snorkel-tours -- Service category target
Volcano tours Big Island -- -- -- --% /volcano-adventures -- High-value category
Big Island travel tips -- -- -- --% /local-tips-hidden-gems-big-island -- Educational content hub
Hilo vs Kona where to stay -- -- -- --% /local-tips-hilo-vs-kona-where-to-stay -- Long-tail content piece
Big Island itinerary -- -- -- --% /local-tips-3-day-itinerary -- Planning funnel entry

Page-Level SEO Performance

Technical SEO metrics and conversion tracking for all indexed pages

Page Meta Title Meta Desc Words Schema Indexed PSI M/D Conv Updated
/home Discover Top Activities on the Big Island Explore curated guides to the best activities... -- LocalBusiness, TouristAttraction -- / -- -- --
/ocean-adventures Ocean Adventures Explore and book water-based activities... -- -- -- / -- -- --
/aerial-land-adventures Aerial & Land Adventures Discover the Big Island's best aerial... -- -- -- / -- -- --
/local-culture Local Culture Engage with cultural activities... -- -- -- / -- -- --
/cafes-eats Cafes & Eats Discover the Big Island's hidden cafés... -- -- -- / -- -- --
/beaches-waterfalls Beaches & Waterfalls Discover the Big Island's most stunning... -- -- -- / -- -- --
/faq FAQ – Big Island Activities Comprehensive FAQ page answering... -- FAQPage -- / -- -- --
/contact-us Contact Us Get in touch with us for inquiries... -- -- -- / -- -- --
/local-tips-3-day-itinerary 3-Day Big Island Itinerary Perfect 3-day Big Island itinerary... -- BlogPosting, BreadcrumbList -- / -- -- --
/local-tips-hidden-gems-big-island Top 10 Hidden Gems on the Big Island Discover the Big Island's best-kept secrets... -- BlogPosting, BreadcrumbList -- / -- -- --
/local-tips-hilo-vs-kona-where-to-stay Hilo vs Kona: Where to Stay Compare Hilo and Kona to decide... -- BlogPosting, BreadcrumbList -- / -- -- --
/local-tips-coffee-farms-luaus Must-Visit Coffee Farms & Luaus Discover the best Kona coffee farms... -- BlogPosting, BreadcrumbList -- / -- -- --
/local-tips-best-time-manta-rays-kona Best Time to See Manta Rays in Kona Complete guide to the best times... -- BlogPosting, BreadcrumbList -- / -- -- --

Content Refresh Log

Track content updates and refresh cycles for evergreen SEO

Post Title URL Publish Date Next Refresh Status Internal Links Schema OK
3-Day Big Island Itinerary for First-Time Visitors /local-tips-3-day-itinerary 2025-01-11 2025-03-11 Published 12
Top 10 Hidden Gems on the Big Island /local-tips-hidden-gems-big-island 2024-11-15 2025-01-15 Needs Update 8
Hilo vs Kona: Where to Stay for Activities /local-tips-hilo-vs-kona-where-to-stay 2024-10-20 2024-12-20 Overdue 6
Must-Visit Coffee Farms & Luaus on the Big Island /local-tips-coffee-farms-luaus 2024-09-10 2024-11-10 Overdue 10
Best Time to See Manta Rays in Kona /local-tips-best-time-manta-rays-kona 2024-12-05 2025-02-05 Published 7

Technical Health Checklist

Core Web Vitals, technical SEO fundamentals, and site health monitoring

Audit Item Current Status Goal Checked Date Action Needed
One H1 per page 100% Pass 100% -- None
Meta Description ≤160 chars 85% Pass 100% -- 5 pages have long descriptions
100% Images have alt text 100% Pass 100% -- None
Valid structured data (Schema.org) 98% Valid 100% -- 1 page missing FAQPage schema
Mobile PageSpeed ≥90 Avg 87 ≥90 -- Optimize hero images on 3 pages
Lazy-load enabled Enabled Enabled -- None
Hero images ≤250 KB 4 Oversized 100% -- Compress 4 hero images
No broken internal/external links 0 Broken 0 -- None
Sitemap indexed in GSC Yes Yes -- None
GA4 + GSC connected Connected Connected -- None

Average Rank Trend (90 Days)

Average position for target keywords over the last 90 days

Conversions by Page (Last 7 Days)

Book Now + Contact + Guide Read events by landing page

Weekly Snapshots

seo_weekly_snapshot_2025-01-06.csv

Last Monday • 12 KB

seo_weekly_snapshot_2024-12-30.csv

2 weeks ago • 11 KB

seo_weekly_snapshot_2024-12-23.csv

3 weeks ago • 10 KB

Automation Logs

Success

Mon Jan 06, 2025 08:00 HST

GA4: ✓ | GSC: ✓ | PageSpeed: ✓ | Email: ✓

Success

Mon Dec 30, 2024 08:00 HST

GA4: ✓ | GSC: ✓ | PageSpeed: ✓ | Email: ✓

Partial

Mon Dec 23, 2024 08:00 HST

GA4: ✓ | GSC: ✗ (timeout) | PageSpeed: ✓ | Email: ✓

Next Scheduled Run:

Monday, January 13, 2025 at 08:00 HST

Analytics Connections

Google Analytics 4

Connected

Measurement ID:

G-9RWK5GFBL2

Events Tracked:

page_view book_now_click contact_click guide_read

Search Console

Connected

Property:

bigislandbestactivities.com

Sitemap:

/sitemap.xml

API Access: Enabled

Email Reports

Active

Recipient:

[email protected]

Schedule:

Every Monday, 08:00 HST

Timezone: Pacific/Honolulu

Implementation Status & Next Steps

SEO automation system configuration guide

Completed

  • GA4 Integration: Tracking ID G-9RWK5GFBL2 active with custom events (book_now_click, contact_click, guide_read)
  • Dashboard Created: /admin-seo-dashboard with KPI cards, keyword tracking, page performance, and charts
  • Privacy Protection: noindex/nofollow meta tags added (authentication required separately)
  • CSV Export: Manual export function implemented with snapshot naming convention
  • Debug Mode: GA4 event validation toggle for testing event firing
  • UTM Tagging: Automatic UTM parameters added to all FareHarbor booking links

Requires External Setup

  • GSC Verification: Verify property at search.google.com/search-console
  • GSC Sitemap: Submit https://www.bigislandbestactivities.com/sitemap.xml
  • GSC API: Enable Search Console API in Google Cloud Console + create service account
  • Weekly Automation: Server-side cron job or cloud function (AWS Lambda, Google Cloud Functions) needed
  • Email Service: Configure SMTP or transactional email API (SendGrid, AWS SES, Postmark)
  • Authentication: Add password protection or SSO to /admin-seo-dashboard (server-level)

Weekly Automation Architecture

The weekly automation requires a server-side scheduled task (not browser JavaScript). Recommended setup:

1. Create AWS Lambda Function or Google Cloud Function:

  • • Function name: seo-weekly-report
  • • Runtime: Node.js 18+ or Python 3.11+
  • • Timezone: Pacific/Honolulu (HST)
  • • Schedule: EventBridge/Cloud Scheduler cron: 0 18 * * MON (UTC for 08:00 HST)

2. API Integrations Required:

  • GA4 Data API: @google-analytics/data (queries, sessions, events)
  • GSC API: @googleapis/searchconsole (queries, impressions, CTR, position)
  • PageSpeed Insights API: https://pagespeedonline.googleapis.com/pagespeedonline/v5/runPagespeed
  • Email: SendGrid API, AWS SES, or Postmark

3. Data Flow:

  • • Fetch last 7 days + previous 7 days from GA4 & GSC
  • • Run PageSpeed tests for Home + 5 Local Tips pages
  • • Calculate deltas, identify alerts (rank drops >3, PSI <85, etc.)
  • • Generate CSV snapshot → upload to S3/Cloud Storage
  • • Send HTML email to [email protected] with attachments
  • • Log run status to dashboard logs endpoint

Alert Rules Configuration

Keyword Rank Drop > 3

Any target keyword loses more than 3 positions week-over-week

Mobile PageSpeed < 85

Any top landing page scores below 85 on mobile PSI

Conversions Down > 20% WoW

Total conversions decline more than 20% vs previous week

Schema Errors

Invalid or missing structured data on any indexed page

Duplicate Meta Titles

Two or more pages share identical title tags

Content Staleness > 60 Days

Pages haven't been updated in over 2 months

Need help setting up the automation?

[email protected]